So if you have questions about the content or working with us, just get in touch on We love hearing from our readers and listeners. We both win if you get results, but we both lose if you don’t. The aim of the call is not to sell you on anything that is not right for you.If we establish that Tech for Non-Techies courses + coaching could help you and believe we would enjoy working together, we will discuss a relevant approach to suit you.You will have a 20 – 30 minute call to discuss your goals and see if you are a good fit for each other.If they genuinely think Sophia could help you, you will get a link to her calendar.
Sophia and her team will look through your application.What happens when you apply for a consultation call: If you want to have a great career in the Digital Age, then APPLY FOR A CONSULTATION CALL. Create tech businesses as non-technical founders.Lead digital transformation in established businesses.Reach senior leadership positions in Big Tech firms.If you like learning about how tech products and profits get made, you'll like our newsletter. Listen here on Apple Podcasts Listen here on Spotify Watch the full lesson on the Tech for Non-Techies YouTube channel: Running Lean Book Review: Tech for Non-Techies Book Club. It is better to create a Lean Model Canvas and iterate your business plan as you would your product - with feedback from your users. It takes a long time to do and is usually an exercise in imagination. This is why Maurya says (and I agree) that writing a business plan is a form of waste. This is the same of tech products: apps, sites and algorithms get released, then people use them, the product makers analyse behaviour and then make a better version. The most important thing to remember is that businesses are living creatures that are co-created with their customers. Listen to this episode for three core lessons all innovators need to know to build businesses and products in a world of uncertainty. Maurya is the author of Running Lean: Iterate from Plan A to a Plan that works, and creator of the Business Model Canvas. Tech Entrepreneur Ash Maurya says this is "not because we can't complete what we set out to build, but because we waste time, money, and effort building the wrong product."
Business strategy entrepreneurship innovation product management Mar 01, 2023
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